prodo
The innovative software prodo helps finance websites tap into new revenue potential
prodo – Financial marketing technology
prodo is a brand new piece of software as a service (SaaS) solution for digital publishers that has been designed by finance advertising professionals.
The market for product integrations (PI) is controlled by a few large finance websites. With PI, they generate seven-digit sales per year. A few issuers invest large six-digit budgets in PI every year.
Now, you too can be in this market with prodo and generate long-term revenue.
Our services
Current marketing technologies
- Engagement: native ads are preferred by 87% of users over banners. Engagement is 40% higher (source: Outbrain) as more and more cookies are being displaced in online marketing.
- Product integrations: product integrations (PIs) are the new native ads for cryptocurrencies, ETF funds, certificates and subscription warrants.
- PI: PIs can be integrated into any underlying on which your advertising customer offers an appropriate investment product; be that investment certificates, ETFs, funds, leverage products or subscription warrants. In both detailed views and in news: prodo always delivers the right products automatically.
- Advertisers: Around 20 issuers and ETF/funds-providers are active as advertisers here. Around 5 publishers are in the lead, because they program PIs into their website themselves. Advertisers can permanently be with their potential customers and always offer the user the right products.
Added value of prodo
- Simple connection: you include a JavaScript in your site just once and define how the PI should look. prodo takes care of the rest.
- Up to date: you and your customers continuously obtain the latest information on the success of the advertisement, through our front-end, via email or through API.
- Presence: your customers can be permanently in the picture and always offer the user the right products.
- Modern software: prodo has been developed from scratch with modern microservices architecture and is further developed in a customer-focussed manner using the "design thinking" methodology.
- Ongoing optimisation: experienced front-end and back-end developers promptly and strategically implement all optimisation opportunities identified during live operation in coordination with the product owner and the client, thereby constantly improving the software for all customers.
Adtech at its best! Dank prodo und der tollen Zusammenarbeit mit dem ARIVA-Team haben wir es geschafft, eine neue Form innovativer und performanter Produkte anzubieten, welche regelmäßig von unseren Kund:innen gebucht werden.
Quality service
- Direct link to many capital management companies
- Delivery in XML format via (S)FTP or through the Web service
- Personally delivered packages with the desired data fields
- Fail-safe thanks to a redundant multi data centre set-up with certified partners
- 24/7 monitoring und operations Team
- Use of the latest technologies
Get in touch
Get in touch with us – we look forward to advising you on your plans and implementing your projects with you!
Examples of our work
Vontobel
Native Krypto-Produkt-Integrationen Vontobel ist ein Vorreiter bei den sogenannten Krypto-Derivaten bzw. – Zertifikaten und ist daran interessiert, seine Produkte mit minimalem Streuverlust interessierten Anlegern vorzustellen. Im Sommer 2021
ING Markets
Native Hebelprodukt-Integrationen ING Markets ist ein neuer Anbieter von Hebelprodukten, der seine Trader auf www.ingmarkets.de mit ausgewählten und qualitativ hochwertigen Marktinformationen, Trading-Wissen und Basiswerten zu
Finanzen100
Advertising-Technology as a Service Finanzen100 ist ein Produkt der BurdaForward GmbH und stellt auf seinem Finanzportal und in seinen Android- und iOS-Apps, für seine aktuell
